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Samsung shows off ‘brand new shape’ for Z Fold 8 in Spider-Man teaser

Samsung has teased a 'brand new shape' for the Galaxy Z Fold 8 through a cinematic collaboration with Sony Pictures’ 'Spider-Man: Brand New Day'.

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The brief

Samsung is expanding its partnership with Sony Pictures for 'Spider-Man: Brand New Day' via a new cinematic spot starring Jacob Batalon. The promotional content features the Galaxy Z Fold 8, which is described as having a wider form factor and a 'brand new shape'.

Coverage from The Verge, SamMobile, and the Samsung Global Newsroom emphasizes the device's physical redesign. Other partners in the 'Spider-Man' campaign include Liquid I.V. and Little Caesars, the latter of which recreated Peter Parker’s apartment.

Future updates will likely focus on the official specifications of the Galaxy Z Fold 8 following the teasers provided in the short film.

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Quick answers

What is the new Galaxy Z Fold 8 collaboration?

Samsung is partnering with Sony Pictures for 'Spider-Man: Brand New Day', featuring a cinematic spot with Jacob Batalon.

What changes were noted about the Z Fold 8?

According to SamMobile and The Verge, the device features a 'brand new shape' and a wider design.

Which other brands are involved in the Spider-Man campaign?

Liquid I.V. and Little Caesars are also spotlighting products through the collaboration.

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