Premier League to bring all 20 clubs to U.S. in activation after 2026 World Cup
The Premier League is launching a massive U.S. fan activation involving all 20 clubs following the 2026 World Cup.
The brief
The Premier League is organizing a U.S. fan takeover to open its season, bringing all 20 clubs to the United States for a series of activations. This initiative includes holding 20 watch parties across the country.
Coverage from Sports Business Journal and Sportico emphasizes the scale of the season launch. Specific events are already scheduled, with The Tennessean reporting on a Sunderland recruitment event in Nashville and Cartilage Free Captain noting a Tottenham fan event in Austin, Texas, on August 22.
Future developments include the execution of these fan events and the broader rollout of the league's season-opening activities in the U.S.
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Quick answers
Which clubs have specific U.S. events scheduled?
Sunderland is planning an event in Nashville, and Tottenham will host a fan event in Austin, Texas, on August 22.
How many watch parties are being held?
According to Sports Business Journal, the Premier League is holding 20 watch parties.
When is this activation taking place?
The activation follows the 2026 World Cup to open the new season.
Coverage (5)
- Sunderland planning August event to recruit Premier League fans in Nashville The Tennessean · 10h ago
- Premier League to host Tottenham fan event in Austin, Texas on August 22 Cartilage Free Captain · 10h ago
- Premier League holding 20 U.S. watch parties to launch season Sports Business Journal · 10h ago
- Premier League Plans U.S. Fan Takeover to Open Season Sportico.com · 10h ago
- Premier League to bring all 20 clubs to U.S. in activation after 2026 World Cup USA Today · 10h ago
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